by Ruben | Jan 17, 2025 | Lastest Posts, movies
Time for fun. If you’re like me a fan of conventions, you know how useful these gatherings could be: from meeting new and interesting people, to being face to face with your competitions. Movies and tv show producers captured these moments of good and bad...
by Ruben | Jan 4, 2025 | economics
(AI free post) Recession… Touchy subject, right? No business owner wants to hear this world, but as the sun is not always shinning, there are times in business when the lights can turn red. In which case, what to do with your trade shows intentions? (for budget...
by Ruben | Jan 4, 2025 | seasonned exhibitors
(AI-free post) As it’s time to take a summer break for most of us, I leave you at your vacations with a little observation to be made that will help you understand the dynamics at stakes on trade shows for when the fall/winter season will begin. When quantity AND...
by Ruben | Jan 4, 2025 | economics, seasonned exhibitors
(AI-free post) Did you know trade show budgeting is like government budgeting? Yes, (unfortunately) I’m serious. Allow me a little anecdote before I head for the matter. The need to distinguish investments from expenses A few years ago, I was attending a meeting at...
by Ruben | Jan 4, 2025 | sales
(AI-free post) I was recently talking about world fortunes, when my counterpart made the remark that there are buoyant and discreet billionaires. And it echoed to a few of the reasons why I say that the best salespeople don’t look like salespeople. And this is true on...