by Ruben | Jan 4, 2025 | Show Management
(AI-free post) As some of my clients are new to the world of shows, and especially to the world of american shows, I wanted to give you a few intercultural and logistical tips. I could have called this post 3 rules to observe when you go to an American show, but...
by Ruben | Jan 4, 2025 | First Time Exhibitor, Show Selection & Strategy
(AI free post) Knock, knock, who’s there? Time. What? Yeah time. It’s March (or whatever month you’re reading this post). Aren’t you running late? For what? For planning your shows if you intend to do one before the summer (or within the quarter you’re...
by Ruben | Jan 4, 2025 | Show Selection & Strategy
(AI-free post) If you’ve ever come across Mary Condo’s book, do you remember your first reaction? Seriously? Is this is a profession? Helping reorganize a home? (for the fans of Seinfeld like me you know it was a job since the episode The Virgin) Well…...
